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CSI (Customer Sales Intelligence) Services employ state-of-the-art OLAP (online analytical processing) and data-mining technologies to provide deeper insight into an organization’s customers and customer segments & profiles (via OLAP and data-mining clustering technologies). CSI Services is also used to provide predictive capabilities to various customer behaviors, such as customer churn, loyalty and lifetime value, bad debt, fraud, cross-sell and up-sell propensities (via data-mining association and classification technologies). It is also used to provide intelligence for improved campaign management processes and activities in ix Marketing, and improved selling capabilities in ix Sales and ix Customer. KM (Knowledge Management) Services consist of the Search Engine and Indexing Engine modules, which provide taxonomy and classification capabilities. This enables improved search and knowledge dissemination capabilities within the enterprise portal, ix-Portal, the primary vehicle for knowledge sharing. Document and content management capabilities are also included as key KM services, to manage documents and content generated by the various ix CSI applications. KM Services, Collaboration Services and ix-Portal form the key components of ix-CSI knowledge management framework. Collaboration Services consist of Collaboration Workspaces, Discussion Forums, Bulletin Boards, FAQ, Shared Folders & Documents, Chat and IM modules. These collaboration modules are used throughout the various ix CSI applications. In addition, collaboration services are also an integral part of the knowledge management framework of ix CSI, i.e. Collaboration services serve as mechanisms for knowledge sharing and management within the entire ix CSI suite of applications.
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